SEO: The Magic Wand for PR, Marketing, and Communication Wizards

Hoping your article to be noticed? Wishing your feed to be viewed? Aiming your account to be heeded? Welcome to the world of SEO, the unsung ingredient of the digital marketing realm. If you are in PR, marketing, or communications, treat SEO as your backstage pass for success. Get Noticed Without Shouting Crafted the perfect […]

Netflix’s Brand Through a PR, Marketing, and Communications Lens

Do you have a Netflix account who loves to binge shows and dramas as your guilty pleasure? Wonder how you are being influenced and impacted by this masterclass company in PR, Marketing, and Communications? Read on to find out how Netflix, a titan in the streaming industry, has revolutionized entertainment consumption including yourself!  PR: Creating […]

The Rise of Short-Video Content in Public Relations

Short-video content revolutionizes public relations (PR), fundamentally changing how professionals engage with their audiences. Platforms like TikTok, Instagram Reels, and YouTube Shorts are now essential to PR strategies, providing unique ways to tell compelling, digestible stories. This shift is driven by changing consumer behaviours, technological advancements, and the need for more authentic communication. Changing Consumer […]