Karen Traboulay is a seasoned leader at the helm of marketing and communication, she brings a dynamic blend of leadership skills, marketing acumen, and strategic communication expertise. Her passion lies in delivering strong performance by igniting excitement from within
the organization and creating a powerful ripple effect.
In her pursuit of fostering a workplace that is diverse and equitable, she employs a strategic integrated and inclusive approach to communication. This extends beyond mere messaging,encompassing initiatives to foster employee engagement, elevate brand reputation and promote transformational change. Her focus is firmly aligned with business strategies and objectives,ensuring that every communication initiative contributes meaningfully to organizational goals.
Throughout her career, she ́s served as a marketing and communication strategist and tactician for global and national organizations in post-secondary, healthcare, banking, aviation and not -for profits,playing a pivotal role in achieving organizational vision and navigating successfully in competitive markets. Her expertise extends beyond traditional marketing and communication boundaries,actively driving sustained improvements in employee experience and spearheading actionable change in the areas of equity, diversity, and inclusion (EDI).
Her distinctive strengths lies her ability to lead and motivate high performing teams and my skills in effective communication with and for members of the C suite. Her role goes beyond advising; She is dedicated to honing their ability to engage, inspire and influence, contributing to a culture of connectedness within an organization. Her leadership is characterized by a strategic mindset, marketing communication acuity and a commitment to actions for impactful results.
