It Never Ends with the Breach: Why PR Is the New Frontline in Cybersecurity
You’re sipping your morning coffee, scrolling through the news, and suddenly, you see it—another headline about a massive data breach. Panic sets in for the affected company as their name starts trending for all the wrong reasons. But here’s the kicker: it’s not just the breach itself that’s causing the uproar. It’s how the company […]
Scroll, Double Tap, Rinse, Repeat: The Rise of Short-Video Content
Tik-Tok, Tik-Tok. Who’s there? Attention Span. Attention Span who? (Yes, you are right. Attention span left the chat before they could ask more questions.) By now, we are all familiar with the fact that our attention spans are shrinking with every passing minute. At first, it was just TikTok, then Instagram reels, until YouTube and […]
Communication is the Key: Communi-Create Your Way Through a Conflict
On January 6, 2021, the world watched in shock as a mob stormed the U.S. Capitol in an attempt to overturn the 2020 presidential election results. This incident, driven by deep political divisions and widespread misinformation, underscored the need for effective communication to bridge divides and resolve conflicts. In the aftermath, leaders had to use […]
Communicating for Change: How Storytellers Can Build a Better World
Imagine sitting in a noisy global market laden with different vendors, each speaking a different language and each with a unique story to tell. Now, what if there were a group of people who could make it easier and fair for everyone to understand and respect all these vendors, despite the differences? Sounds nice right? […]
