
The Power of Storytelling in Public Relations
How Brands Win Hearts and Minds: Storytelling is no longer essential for novels or movies; it is also effective for businesses and agencies in connecting
How Brands Win Hearts and Minds: Storytelling is no longer essential for novels or movies; it is also effective for businesses and agencies in connecting
© Tr on Unsplash Starbucks is focusing their efforts on incentivizing in-person patronage by bringing back its condiment bars and by providing “for here” orders in
© Unsplash Visa, as one of the largest and most recognized payment technology companies in the world, has consistently led the way in providing secure,
© Microsoft 365 on Unsplash Internships are the best way to begin your public relations career and interning at an agency allows you to apply
The beauty sector has always been synonymous with self-expression, transformation, and innovation. However, in today’s digital-first world, how beauty brands communicate, market, and manage public
Who doesn’t love online shopping? If asked to choose between scrolling Instagram or any shopping app, I’d pick e-commerce every time, because shopping is highly
© National Cancer Institute on Unsplash Most Canadians associate public relations with influencers, celebrities and consumer brands. However, having a strong communications strategy is crucial
© Unsplash As the automotive industry shifts towards sustainability, the electric vehicle (EV) sector is at the forefront of innovation. The transition from gasoline-powered vehicles
Location has always been the key to success in the real estate sector. However, these days, marketing, public relations, and communication tactics are also crucial
Imagine walking into a bustling Canadian film festival, feeling the excitement around you, or attending a concert where every moment feels like a personal connection