How Starbucks Can Shift its Marketing Strategy to Become Your Go-to Coffee House
© Tr on Unsplash Starbucks is focusing their efforts on incentivizing in-person patronage by bringing back its condiment bars and by providing “for here” orders in glass or ceramic cups. This […]
3 MUST-KNOW Tips to Succeed in your Public Relations Agency Internship
© Microsoft 365 on Unsplash Internships are the best way to begin your public relations career and interning at an agency allows you to apply the skills you’ve learned in […]
Why BioTech MUST invest into Public Relations
© National Cancer Institute on Unsplash Most Canadians associate public relations with influencers, celebrities and consumer brands. However, having a strong communications strategy is crucial to all businesses, including non-consumer […]
