Why Did Budweiser Bud Light’s Collaboration with a Trans Influencer Backfire?
In 2023, Dylan Mulvaney, a trans influencer who celebrated 365 days of womanhood, marked the occasion with a promotional video for Bud Light. At the time, Dylan had 2 million followers. What seemed like just another influencer collaboration quickly turned into a major controversy, sparking a widespread boycott among Budweiser’s customers, many of whom felt […]
