A coffee chat with Vanessa Eaton, Executive Vice President, Proof Strategies

Vanessa Eaton is open-minded and empathetic nature along with her curiosity to know more and relentless pursuit of new ideas makes her a trusted partner to many long-standing clients. As Proof Strategies’ innovation lead, Vanessa is focused on collaborating with teams to shape the agency’s approaches and services to meet clients’ evolving needs. Vanessa uses insights from our study on trust and knowledge along with her extensive communications experience to counsel clients on how to build trust internally and externally to foster stronger relationships that result in better business. Vanessa currently leads our Toronto office teams across sectors. In her 20 years at Proof Strategies, Vanessa has held several positions including previously leading the Health & Wellness Practice where she led a team of communicators servicing clients in pharmaceutical, wellness and not-for-profit health sectors to build and protect brand reputation. As a volunteer, Vanessa has served as a board member for the EMPWR Foundation, a charitable organization that promotes better recovery outcomes for sport-related concussions. [email protected]