Lessons to learn from Taylor Swift’s PR power play
Written by Anchita Singla Taylor Swift’s upcoming Eras Tour has fans around the world buzzing with excitement. As we all eagerly wait for her amazing performances, it got me thinking […]
Why is Popeye my favourite influencer
Written by Amrit Shanmuga Sundara Raja Here’s something PR firms must keep in mind when they are about to work with influencers: Do they practice what they preach? Unfortunately many […]